AI Founder Playbook: Mapping the Competitive Terrain

Join Alisha Outridge (Chief Product & Technology Officer at Byte & Chord) for an interactive workshop to level up your product strategy and master the framework required to survive and win in the AI landscape. This session is suited for both entrepreneurs and corporate intrapreneurs who want to move past shallow feature checklists and build a world-class market analysis that defines where their product actually sits before writing a single line of code. More info about AI Founder Playbook . You’ll learn how to: Deconstruct why traditional competitive analysis fails, shifting from generic feature matrices to true strategic positioning. Master the Competitive Terrain Map™ framework, deploying advanced market research and industry context that top-tier consulting firms charge six figures to deliver. Align your market map with user and buyer behavior, pinpointing exactly what customers in your landscape will pay for. Walk out with a concrete deliverable: your own completed terrain map and the single highest-leverage strategic move it reveals. Note: Come with an idea and your laptop. If…