Tech Enablement Workshop Series: Using AI to Elevate your Customer Experience (Automation and Responsiveness)

This session addresses one of the most common pain points for growing businesses: the gap between customer expectations for immediate responsiveness and the reality of limited staff and bandwidth. Participants will explore how AI can bridge that gap, handling routine inquiries, answering after-hours questions, and keeping customers informed without requiring constant manual attention. The session opens with a practical introduction to two powerful tools available to small business owners today: AI-powered chatbots and custom GPTs. Participants will learn how chatbots can be deployed to manage after-hours FAQs, appointment reminders, and high-volume routine inquiries and how custom GPTs can be configured to act as a knowledgeable, always-on customer-facing assistant trained on their…